Let's Talk Press Release Kits...
For those of you (like me) who had never seen a press release kit, here's the one I managed to put together. I got some great advice from a friend, Gwen Bodhan, who used to work for a newspaper. She also edited the original Press Release I came up with. I have no problem admitting her version was better. So here's what's in mine. I've included photos and am only leaving out only the actual book itself. I send e-copies with my electronic Press Release Kit. I send physical copies along with glossy photos when requested to. I hope this helps some other writers out there who are getting their first book ready to be unleashed. Oh, one more thing. Research who would be interested in a press release about a novel and then query them before sending the packet. They get tons of e-mails and there's a chance they may not even be interested in your genre. Don't waste their time or your own. A polite e-mail asking ab...